+ Pyer Moss (Animation)

Objective:
Develop an illustration/short film that conveys the brand values of Pyer Moss with storytelling.

An animation that cultivates the social commentary of a black boy on the quest to retrieve the last pair of shoes and utilizes the monumental achievement of the collaboration in a fresh and engaging way.

 

In celebration of the launch of Kerby Jean-Raymond's shoe collaboration, with Pyer Moss.

We launched an animated short on Instagram to celebrate the release.

Supported by Lean Waithe & Kerby Jean-Raymond.

Pyer Moss (Reebok Red Collab)